“Big Data” is a buzzword in today’s society that is all-too-often overused to lead people to believe it will solve any problem. What most overlook are the benefits of Big Data – more specifically, the use of unstructured data that can be accessed through conventional means. Big Data is a powerful tool that shapes the way consumers make purchases, and it’s also a hot topic for discussion. Big data helps analyze trends and figures on…
"The Unbiased Insight from Big Data"
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